25 May 2009

The Amazon Rainforest and Prince Charles

The Amazon rainforest is a globally recognized brand to which many people have tried to associate their images.  Saving the Amazon is a battle cry for many different segments across society.  However, very few initiative have the legitimacy of working closely with local populations and governments in the Amazon before defending such a cause to the world.  The usual result is an empty argument that often does more damage by increasing the level of misunderstanding about the region.  I would like to point out, amid such confusion, one initiative that stands out: Prince Charles Rainforest Initiative.  Prince Charles and his advisors visited the Amazon, listened to local leaders and populations and design their position based on understanding the region, not on romantic views.  I would like to recommend visiting his website and finding out more about how you can help.

Youtube video 


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